DESIGN / PRODUCTION / PRE-PRESS
NASA leaders needed a leave-behind piece when speaking about Sustainability Base, one of the greenest federal buildings ever constructed. This brochure was also used for a variety of other audiences including officials in government, academics, partners and prospective partners, NASA employees, and the press for briefings and tours.
Challenges: Capture the state-of-the-art essence of a building not-yet-built; very short production timeframe; ensure design and messaging is both sophisticated and scientific, as well as easily-interpretable by the general public.
IDENTITY / PACKAGE DESIGN / WEB / DIGITAL DESIGN
Tasked to provide brand development, package design for a product line of eight, marketing and advertisement design, website design and development.
Created a team of designers, photographers, and programmers to get it all done on time and under budget.
Visual design services were provided for several GAIAM companies:
- 7th Generation, Real Goods, Harmony: Catalog layout
- Transecon: Corporate identity materials
- Conscious Wave: Video packaging, songbooks, event print advertisements
The Produce Partner was designed to show the absolute basics of getting fresh, in season produce, as well as a cooking tool.
Challenge: Large amounts of information needed to fit into a small space. Typography and color played a huge role in this project, making it as easy as possible to reference a recipe while propped up on the counter.
PRODUCT VISUAL DESIGN / BRANDING / WEB DESIGN & DEV
Initially hired to help Field to Plate with web design, strategy, and development, additional services were provided for over 10 years including QA and brand compliance for all of the company’s products, both print and digital.